CCCD Centrum für Corporate Citizenship Deutschland
Zum Hauptmenü springen Zur Suche springen Zum Inhalt springenMichael Edwards interviewed by Dr. Susanne Lang, CCCD - Centrum fuer Corporate Citizenship Deutschland, Berlin, March 2011.Cast: CCCDeutschlandTags: Philanthrocapitalism, Civil Society, Corporate Citizenship, CSR, Edwards, Democracy and Kamingespräch
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Schlagwörter zu diesem Video
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02.02.2011
Video Kamingespräch VI: "Putting the 'social' back into Corporate Responsibility", 21.4.2010
Corporate Citizenship (CC) is good for business. There’s a positive correlation between investing in corporate responsibility and financial performance. C. B. Bhattacharya, the E.ON Chair Professor in Corporate Responsibility at ESMT in Berlin, Germany and an internationally renowned expert on Corporate Responsibility and Marketing discusses the relationship between corporate responsibility initiatives and creating market value. B.C. Bhattacharya uses market value data and CC data to relate the two of them statistically. He shows that business values can be created when social value through CC initiatives is achieved and that stakeholder perception plays a large role in the outcome. The relationship between creating social value and business values through Corporate Citizenship is the focus of CCCD’s sixth ‘Kamingespräch’.Cast: CCCDeutschlandTags: CCCD, Kamingespräch, Corporate Citizenship, C. B. Bhattacharya, Social Value and Video
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12.10.2010
Video Interview with Martin Smith, Founder & CEO of Justmeans.com
During the Berlin CSR Conference 2010, we had the opportunity to talk with Martin Smith, founder and CEO of Justmeans.com. In the interview he talks about the possibilities and risks of CSR 2.0 in which the question is posed: which role will responsible business management play in 2015? Video-Timeline: 00:36 - Corporate Social Responsibility + Social Media = CSR 2.0? 01:23 - Companies - Drivers of CSR 2.0 or driven by it? 04:07 - A look ahead: CSR 2.0 in 2015Cast: CCCDeutschlandTags: Justmeans.com, Social Media, Web 2.0, CCCD, Corporate Citizenship and Interview
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21.09.2010
Video Kamingespräch VII: "Social Entrepreneurship - Verändern Sozialunternehmer die Welt?", 2. Juni 2010
Prof. Dr. Stephan A. Jansen von der Zeppelin Universität Friedrich erläuterte im Rahmen des 6. Kamingesprächs des CCCD, welche Wirkungsmacht von „Sozialunternehmern“ ausgeht - verändern Social Entrepreneurs die Welt?Cast: CCCDeutschlandTags: Corporate Citizenship, Social Entrepreneurship, CCCD, Kamingespräch, Stephan Jansen and Video
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21.09.2010
Video Kamingespräch V: "Corporate Citizenship Outside In”, 15. März, 2010
In CCCD’s 5th Fireside Discussion, Phil Mirvis, Organisational Psychologist and Research Fellow of the Boston College Center, talks about the interaction between businesses and society and the societal framework in which it takes place.Cast: CCCDeutschlandTags: Corporate Citizenship, Phil Mirvis, Management, CCCD, Video and Kamingespräch
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25.03.2010
Video Kamingespräch IV: "Corporate Volunteering - Between Strategy and Volunteerism", 15. Dezember 2009
Employee volunteering is believed by many civic sector leaders to have the potential to dramatically strengthen our communities, mitigate humanity’s most stubborn problems and elevate civilization to new heights. Not just any employee volunteering will accomplish this feat, however. Only employee volunteering deliberately designed to efficiently draw from the strengths of its host company or – in other words – strategic volunteering, will unleash this awesome potential for good. Sadly, the formidable force for good contained within employee volunteering is largely untapped. Research finds that distressingly few employee volunteer programs are configured to effectively draw on the companies’ strengths in order to substantively support the civic sector.To maximize civic sector impact involves ending employee volunteering as we know it and shift to designing strategic employee community engagement programs. The well-being of the planet will be affected by businesses’ ability, or inability, to make this transition.Cast: CCCDeutschlandTags: CCCD, Bea Boccalandro, Corporate Volunteering, Kamingespräch, Video and Corporate Citizenship
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25.02.2010
Video Kamingespräch III: "Rolle der Unternehmen in einem neuen Gesellschaftsvertrag", 23. September 2009
Dokumentation des dritten Kamingesprächs des Centrums für Corporate Citizenship Deutschland (CCCD) vom 23.09.2009 in Berlin.Cast: CCCDeutschlandTags: Corporate Citizenship, Kamingespräch, CCCD, Verantwortung, Video, Neue Gesellschaftsverträge, Dirk Matten, Roland Roth, Thomas Zinnöcker, Rückblick and Michael Bürsch
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09.10.2009
Video Kamingespräch II: "Corporate Citizenship and/in the Media”, 22. Juni 2009
Corporate Citizenship continues to gain more credibility in the media, although the topic of corporate citizenship and corporate responsibility still has yet to be fully accepted. Furthermore, the media not only serves as a source of information distribution, but also has social (and other) responsibilities like any other business. When media outlets undertake their own corporate citizenship activities, they often fall short of having a coherent strategy. This is the topic which is discussed during the 2nd Fireside Discussion hosted by CCCD along with BMW’s Herbert Quandt Trust. Panel: Prof. David Grayson, Director of the Doughty Centre for Corporate Responsibility at the Cranfield School of Management (UK), Kristina Läsker, Editor of the Süddeutsche Zeitung Newspaper, Prof. Berit Sandberg from the University of Applied Sciences in Berlin, and Jürgen Spanger who is an expert for Social Media.Cast: CCCDeutschlandTags: CCCD, Corporate Citizenship, Kamingespräch, Video, Media, Rückblick and David Grayson
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